People who wear Liberty of London are inherently cuter than the rest of us.

Liberty of London recently held a contest wherein contestants were asked to pile on as much adorable Libery floral gear as possible, daintily model said gear down a London catwalk, and pose in front of the newly FLORALIZED Liberty of London flagship.

TFC! TFC! TFC!

PS. A quick peruse through the Liberty of London online store yields an excess of cuteness. Purple Clubmaster Ray-Bans! APC Liberty Print Tote! A darling Timex Digital Watch! And, THE ULTIMATE, Nina print Sunglasses to match your Nina print Nike Dunks!